Tamannaah Bhatia Joins as Brand Ambassador - A New Chapter for Mysore Sandal
“Mysore Sandal is not just a soap - it's a legacy of purity that every Indian can be proud of.”
Actress Tamannaah Bhatia officially began her two-year tenure as brand ambassador on February 10, 2026, coinciding with the relaunch of Mysore Sandal Soap in contemporary packaging. KSDL simultaneously unveiled a refreshed portfolio of 100+ products including shampoos, perfumes, face washes, hand washes, and luxury soaps - with new and redesigned offerings across categories.
Read Full StoryRecord-breaking milestones, strategic partnerships, and bold new launches.
Tamannaah Bhatia Joins as Brand Ambassador - A New Chapter for Mysore Sandal
Actress Tamannaah Bhatia officially began her two-year tenure as brand ambassador on February 10, 2026, coinciding with the relaunch of Mysore Sandal Soap in contemporary packaging. KSDL simultaneously unveiled a refreshed portfolio of 100+ products including shampoos, perfumes, face washes, hand washes, and luxury soaps - with new and redesigned offerings across categories.
KSDL Hits All-Time Production Record of 4,895 MT
KSDL manufactured a record 4,894.77 metric tonnes in January 2026 - soaps: 3,798 MT, detergents: 941 MT, cosmetics: 155 MT. The company is targeting aggressive growth in the coming years.
Record ₹135 Crore Dividend Handed to Karnataka Government
KSDL delivered an all-time high dividend of Rs 135 crore to the state, derived from Rs 451 crore profit on Rs 1,700 crore turnover. The company jumped from 21st to 3rd position among Karnataka state enterprises.
Mysore Sandal Becomes Fragrance Partner for Kantara Chapter 1
Official partnership with Hombale Films. KSDL products promoted at 13,500+ theatres across 7 languages globally.
₹186 Crore Monthly Turnover - Highest in 108-Year History
125% of the Rs 151.5 crore target. Previous record of Rs 178 crore shattered.
Essential Kits to 10,000 Forest Guardians Across Karnataka
Rs 2 crore CSR initiative for forest guards who safeguard Karnataka’s sandalwood forests.
Ultra-Luxury ₹3,000 Soap - “Kala Loka: Treasure of Karnataka”
150g Millennium Super Premium Soap. Airport-exclusive. Made with high-quality natural sandalwood oil.
₹451 Crore Net Profit - 128% Growth in Three Years
Rs 2,016 crore turnover. 48,494 MT production - 13.78% increase YoY. Vijayapura expansion announced.
Tamannaah Bhatia Named Brand Ambassador in ₹6.2 Crore Deal
Chosen over Deepika Padukone, Rashmika Mandanna, Kiara Advani for pan-India reach.
Tamannaah Bhatia Joins as Brand Ambassador - A New Chapter for Mysore Sandal
Actress Tamannaah Bhatia officially began her two-year tenure as brand ambassador on February 10, 2026, coinciding with the relaunch of Mysore Sandal Soap in contemporary packaging. KSDL simultaneously unveiled a refreshed portfolio of 100+ products including shampoos, perfumes, face washes, hand washes, and luxury soaps - with new and redesigned offerings across categories.
KSDL Hits All-Time Production Record of 4,895 MT
KSDL manufactured a record 4,894.77 metric tonnes in January 2026 - soaps: 3,798 MT, detergents: 941 MT, cosmetics: 155 MT. The company is targeting aggressive growth in the coming years.
Record ₹135 Crore Dividend Handed to Karnataka Government
KSDL delivered an all-time high dividend of Rs 135 crore to the state, derived from Rs 451 crore profit on Rs 1,700 crore turnover. The company jumped from 21st to 3rd position among Karnataka state enterprises.
Mysore Sandal Becomes Fragrance Partner for Kantara Chapter 1
Official partnership with Hombale Films. KSDL products promoted at 13,500+ theatres across 7 languages globally.
₹186 Crore Monthly Turnover - Highest in 108-Year History
125% of the Rs 151.5 crore target. Previous record of Rs 178 crore shattered.
Essential Kits to 10,000 Forest Guardians Across Karnataka
Rs 2 crore CSR initiative for forest guards who safeguard Karnataka’s sandalwood forests.
Ultra-Luxury ₹3,000 Soap - “Kala Loka: Treasure of Karnataka”
150g Millennium Super Premium Soap. Airport-exclusive. Made with high-quality natural sandalwood oil.
₹451 Crore Net Profit - 128% Growth in Three Years
Rs 2,016 crore turnover. 48,494 MT production - 13.78% increase YoY. Vijayapura expansion announced.
Tamannaah Bhatia Named Brand Ambassador in ₹6.2 Crore Deal
Chosen over Deepika Padukone, Rashmika Mandanna, Kiara Advani for pan-India reach.
KSDL's growth story covered by India's leading publications.
The Story Continues
108 years of heritage. Breaking records every quarter. From Karnataka to the world.